The Ford electric pickup project is moving from secrecy toward public testing, giving the company its clearest shot yet at a cheaper EV truck. Carscoops reports that prototypes tied to Ford’s upcoming midsize electric pickup are being built and should appear on public roads around Dearborn within weeks, ahead of a planned 2027 launch.
The truck is important because it is expected to debut Ford’s new Universal Electric Vehicle platform. Ford CEO Jim Farley previously framed the architecture as a way to build a family of affordable EVs with a very different cost structure. The first product is expected to be a four-door midsize pickup with a targeted starting price of roughly $30,000.
Ford electric pickup aims for lower EV costs
Ford CFO Sherry House told investors the program remains on schedule, saying the company is validating suppliers, testing prototype vehicles, and evaluating new manufacturing methods. One of the biggest technical pieces is megacasting, a process popularized by Tesla that can replace many separate body components with large cast sections. The goal is lower manufacturing complexity, fewer parts, and a better chance of profit at a lower price point.
This Ford electric pickup is also the first product from Ford’s small, secretive EV development group in Long Beach, California. The team has often been described as a skunkworks-style operation, built to move faster than a traditional vehicle program and to compete not only with EV rivals but also with gasoline vehicles on price.
Ford still has several unanswered questions to settle, including battery size, range, towing capacity, charging speed, and final production location. Those figures will decide whether the pickup is merely cheaper than today’s electric trucks or genuinely useful for daily work, fleet buyers, and first-time EV owners. But public testing would mark a major milestone for a project that could become Ford’s most important EV after the F-150 Lightning.
You can follow more developments in Technowatt’s EVs & Transportation coverage.